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Spam Is Good for Antispam Vendors




Spam Is Good for Antispam Vendors
Spam Is Good for Antispam Vendors



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1. In Focus: Spam Is Good for Antispam Vendors

2. Security News and Features
   - Recent Security Vulnerabilities
   - Microsoft Releases Rebranded Antigen Products
   - 180solutions Merges with Hotbar, Renames Company Zango
   - Two-Factor Authentication Tokens

3. Security Toolkit
   - Security Matters Blog
   - FAQ
   - Share Your Security Tips

4. New and Improved
   - Host-Based IPS Monitors Application Behavior

===================
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===================
==== 1. In Focus: Spam Is Good for Antispam Vendors ===   by Mark Joseph Edwards, News Editor, mark at ntsecurity / net

Last week, I wrote about Okopipi--the current successor to Blue 
Security's Blue Frog antispam service. In closing that article, I 
described a dream situation in which Microsoft philanthropically backs 
the Okopipi project and bundles the antispam solution with every copy 
of Windows. This week, I'll point out some statistics and financial 
figures that show why I think that dream will never become a reality--
not with Microsoft or any other major antispam-solution provider.

First, let's look at the cost of spam for businesses: In February 2005, 
Ferris Research said, "Lost productivity and other expenses associated 
with spam will cost US businesses $17 billion in 2005.... Worldwide 
costs could reach $50 billion, primarily because of lost employee 
productivity. Not included in these figures are immeasurable items, 
such as the missed opportunity cost of a new customer order that's 
incorrectly discarded as spam." That's a lot of incentive for 
businesses to implement antispam solutions. 
http://list.windowsitpro.com/t?ctl=2E77B:4FB69 

Next, let's look at antispam-solution revenue figures: Also in February 
2005, IDC predicted that "...worldwide revenue for antispam solutions 
will exceed $1.7 billion in 2008, far surpassing the $300 million 
generated in 2003.... [The] development of spam from a mere nuisance to 
an increasingly serious problem [is] the driver for explosive revenue 
growth, innovation, and investment in the antispam market. The 
worldwide revenue for antispam solutions will experience a compound 
annual growth rate (CAGR) of 42% through 2008."
http://list.windowsitpro.com/t?ctl=2E77A:4FB69 

Now let's look at email usage and spam volume growth: In January 2006, 
the Radicati Group estimated that there were more than 1.2 billion 
active email accounts. Worldwide email traffic per day was about 135 
billion messages, of which 67 percent were spam. Then in May 2006, 
Radicati estimated that there were nearly 1.4 billion active email 
accounts and worldwide email traffic per day of about 171 billion 
messages, of which 71 percent were spam. 
http://list.windowsitpro.com/t?ctl=2E771:4FB69 
http://list.windowsitpro.com/t?ctl=2E775:4FB69 

Summarizing Radicati's data, the number of mailboxes increased by 200 
million, the volume of email traffic increased by 36 million messages, 
and the volume of spam increased by 31 million messages--all in less 
than half a year! The increases represent a tremendous gain in 
potential customers for antispam vendors, which of course can readily 
equate to huge increases in revenue. 

The spam problem has given birth to a billion-dollar market for 
antispam-solution providers. If we keep in mind that most companies 
exist for the primary purpose of generating income for their owners and 
investors, then we can easily see that no current antispam vendor has 
the impetus to stamp out spam because doing so would run counter to its 
fiduciary responsibility. 

Therefore, the Okopipi project will probably not be seen in a good 
light by any antispam-solution provider, except of course one that 
finds a way to profit from the ultimate antispam solution of stamping 
out spam completely.

===================
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===================
==== 2. Security News and Features ===
Recent Security Vulnerabilities
   If you subscribe to this newsletter, you also receive Security 
Alerts, which inform you about recently discovered security 
vulnerabilities. You can also find information about these 
discoveries at
http://list.windowsitpro.com/t?ctl=2E773:4FB69 

Microsoft Releases Rebranded Antigen Products
   Microsoft announced the first release of its rebranded Antigen 
antivirus and antispam products for email systems. Microsoft acquired 
the Antigen product line with the 2005 purchase of Sybari Software. 
Read more about the Microsoft versions at
http://list.windowsitpro.com/t?ctl=2E77E:4FB69 

180solutions Merges with Hotbar, Renames Company Zango
   The often scrutinized adware company 180solutions announced that 
effective immediately it will merge with Hotbar and rename the newly 
combined entity Zango. 
http://list.windowsitpro.com/t?ctl=2E77F:4FB69 

Two-Factor Authentication Tokens
   Two-factor authentication offers stronger security and easier access 
than having to remember numerous passwords. Our buyer's guide helps you 
find the right two-factor solution to fit your needs. 
http://list.windowsitpro.com/t?ctl=2E77C:4FB69 

===================
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Attend Black Hat 2006 in Las Vegas July 29 - August 3; 2,500+ 
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===================
==== Featured White Paper ===
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===================
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===================
==== 3. Security Toolkit ==== 

Security Matters Blog: Windows Genuine Advantage, Phone Home
by Mark Joseph Edwards, http://list.windowsitpro.com/t?ctl=2E782:4FB69 

We should have known: Microsoft's Windows Genuine Advantage tool phones 
home daily, and that fact isn't disclosed in the End User License 
Agreement (EULA). Find out more in this blog article on our Web site.
http://list.windowsitpro.com/t?ctl=2E780:4FB69 

FAQ
by John Savill, http://list.windowsitpro.com/t?ctl=2E781:4FB69 

Q: How do I enable logging of file screen violations?

Find the answer at http://list.windowsitpro.com/t?ctl=2E77D:4FB69 

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===================
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===================
==== 4. New and Improved === by Renee Munshi, products@windowsitpro.com 

Host-Based IPS Monitors Application Behavior
   S.N. Safe & Software recently released the Safe'n'Sec host-based 
intrusion prevention system (IPS). Safe'n'Sec intercepts application 
calls at the OS level, granting or denying system access to an app 
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===================
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