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HOW TO GET AWAY WITH INTERNET CHAIN LETTERS A point by point, no bullshit file, with all the free resource materials you will need. (KKK)opyright 1998 Console Cowboys and Internet Injuns Inc. - This file is evil and anti-social. Do not read if you dislike spam. Do not read if you are on a crusade to clean up the internet. What you are about to read is the shameless promotion of practices that are widely despised by internauts. - Chain letters are a form of fraud. You can beat them by originating them yourself, targeting who receives your first level mailing/spamming, and by other means of cheating. Do not engage in a chain letter unless you understand that what you are doing is illegal and unethical. If this worries you, read no further. - Don't use your own email/news account. Use a hacked or stolen one, or create a throwaway account, maybe on a freenet somewhere, preferably in a different state from yours. - You will definitely receive hate mail, flames, threats, and unwanted subscriptions to everything under the sun. Your account will definitely be cut off when your inbound volume starts increasing and your ISP starts receiving postmaster complaints. That is why you need a throwaway account on a system you have no moral problem with causing a big problem for. AOL and MSN come to mind. - Use E-mail, not news directly. If you MUST spam to newsgroups, use a mail2news gateway such as the one offered by demon.co.uk. The anon.penet.fi server was ideal for this, too bad it's gone. - If you MUST spam to newsgroups, choose them carefully - select groups that have a lot of high school kids or college freshmen. No offense to young readers, but they are the most likely to fall for this scam. Don't pick technical groups like alt.2600 or comp.sys.unix, don't pick victim groups like alt.sexual-abuse.survivors, and don't even bother with moderated groups. Do not post to alt.test - no doubt someone out there will forge your address and do that for you. With careful pruning, you should have no trouble finding several thousand groups to spam your message to. - Once you have eliminated the newsgroups you are not going to spam to, spam to the rest. The idea here is to increase response by cornering the market on chain letters spam. - Send one physical message for each newsgroup you spam to. Do not use crossposts. This is the Canter and Siegel method, and makes your spam more cancellation-resistant. It will also generate more flames, because it REALLY eats disk space. Use a bot or some other program to do your posting so that you can have a different header for each message - further increasing resistance to cancellation. - Don't use the Dave Rhodes letter, or its more recent descendant (the one in which the guy has a Circuit City card). Everyone has seen this one. Instead, use the Edward Green letter. In the Edward Green letter, there are four names to send $5 each to. In return for the money, the person has to mail back a "report" which is a one or two page letter explaining how to do something. These are sometimes also called "tracts" or "folios". Variations include how-tos on investing, finance etc, recipes, household tips, whatever. The original Edward Green letter had four reports on multi-level marketing, which is what chain letters and pyramid scams often call themselves. I have attached a copy of the Edward Green letter to the end of this file. - Mask your identity by putting yourself in the #2 position (#9 if you are using the Rhodes letter). The first person in an Edward Green letter is the person who sent it to you (or spammed it), and the same is true of the last person in a Dave Rhodes letter. Many Internetters know this and some may try and track down or mail something nasty to the person at the head of the line. So make sure it's not you. You'll lose a level but so what, we already know you're not really going to make $50,000 anyway. - Use a mail drop. You can use a post office box but these cost money and the P.O. might figure out that that you're in a chain letter. Vacant houses work better as mail drops (and they're free), and there are many other text files (read: "Carding") with excellent info on mail drops. If you are cheating you will need several mail drops - you shouldn't be paying for them. If you are an apartment building manager (or live with one) you're in the perfect position: you can use empty suites in your building and will have plenty of advance notice when the suite is about to be occupied. If there are more mailboxes than suites you can even create a non-existent suite and continue indefinitely... - Triple your take by putting yourself in the #2, #3 and #4 positions under different names and with different drop addresses. If you don't care about risking receiving unabombs, put yourself in all 4 positions. That way you will get $20 from each sucker. - If you're feeling really greedy, try adding a fifth report to the scam (with another alias and mail drop). We will leave the writing of this fifth report to you. You can also try attaching sales of reports to this as "bonuses for participating members only" without including them in the chain. Revenues from this will always go to you no matter how long the chain lasts - until you shut down your mail drops. - If you can't get a mail drop & must use your home address (dumbass!), then this is best done if you are about to move away from where you live now. Post your spam or email eight or ten weeks before you have to move. Within a couple of weeks most of your potential victims will have read your spam and those who are going to send you money, will have done so by the end of the third week. After two more weeks your first level responses should have peaked. Another week and the second level, which should be larger, should also have peaked, and after another week the third will have peaked, and after a couple of more weeks the fourth level, which will be bigger than all three previous combined, will also have peaked. If you're about to graduate college, your on-campus residence is probably a perfectly good address to use. - If you must do this through physical letters rather than the internet, you are stupid and will lose money. At least do yourself a favor: Make a really slick copy of the letter that fits all on one page, get 500 of the cheapest photocopies you can find made, and go door to door (or pay the local paperboy to do it for you) or maybe put them under windshield wipers in the parking lot at your local mall. Or better still, the parking lot of your local Bingo parlor or casino. DON'T spend money on stamps or envelopes to distribute the letter. Some people spend hundreds of dollars on this and receive: $0.00 in return. DON'T knock on doors, just stuff mailboxes. - Get your victims to send you their email addresses with the money, and then use email on another throwaway account to mail the reports. This will save you LOTS of money in postage and envelopes - the Edward Green letter was designed for snailmail. Or just screw 'em - don't send a report at all, after all we ARE cheating. - Hope for beer money, a few hundred at best. Chain letters don't work at all for those who follow the instructions and only barely for those who cheat. Here is a well written version of the Edward Green letter: --------------------------------------------------------------------------- FINANCIAL INDEPENDENCE IN THE NEXT TWO TO THREE MONTHS ...BELIEVE IT AND IT'S YOURS... Hello, The next five minutes will change your life... if you allow it to happen! This is a very exciting business opportunity. It is NOT A CHAIN LETTER, it is NOT A PYRAMID SCHEME, it is legal, easy and extremely profitable. Are you thinking "if it sounds too good to be true, it probably is"? Please read all of this material before making up your mind. I had to read it three times before I was convinced! This incredible opportunity is legal because it involves the sale of product through multi-level marketing (MLM). MLM is quite legitimate! It is being taught in Harvard Business School, both Stanford Research and the Wall Street Journal have stated that between 50% and 60% of all goods and services will be sold by Multi-level methods in the 1990's. This is a MULTI-BILLION dollar industry! And of the over 500,000 millionaires in the U.S. and Canada, 20% made their fortunes in the last 7 years in MLM, also the statistics show that MLM makes 45 millionaires per day. REMEMBER: "HE WHO DARES NOTHING, NEEDS HOPE FOR NOTHING" If you have some spare time and you can afford to purchase four reports at just $5 per report, then you too can become a report distributor! When you purchase these reports you also receive the right to sell them - just photocopy them (for pennies per page) and sell them like I'm doing. The great mark-up and the "magic" of MLM (explained later) will ensure an income beyond your beliefs! The investment tiny - the return... TREMENDOUS! Returns are much better than any lottery or bingo. If you note the testimonials contained in the following pages, you will see returns of $190 to $250 for each packet mailed out. What you are reading is called a sales packet. Based on these averages, if you receive a 5% response in the distribution of just 200 packets, your expected return should be between $36,000 and $56,000. Your return is large because of the "magic" of MLM. There is NO limit to the number of packets you can mail out. Mail more packets... Make more money! It's that simple. Mailing 1,000 packets could return about $200,000; ten thousand packets could return about $2,000,000. You should make your own judgement, form your own opinions. Decide if you think this business will work for you! If you have any doubts or are a skeptic like I was, put this letter away and read it again in a few days. The following pages explain in detail how the system works. Read them carefully. Learn about the "magic of MLM". Make your own decision and take action! You can start this business by distributing this offer randomly - to people at the shopping entre, unemployment office line-ups, sporting events, etc: or deliver it door to door, especially in apartment buildings! However, once you have made your first $1000 (which won't take long), you will be able to afford to purchase address labels from a mailing list company which has already identified people who will understand this offer. By using a mailing list, your return rate (the number of people who act on your offer) will increase dramatically. Then your job becomes easier and much more profitable! I cannot emphasize enough the importance of using a mailing list to accelerate YOUR success. There are hundreds of sources of mailing lists across the country, start by looking in the yellow pages. Once you have chosen a company make sure they understand your target market. THE ONLY THING STANDING IN YOUR WAY IS YOUR OWN INACTION Order your four reports today. Then follow the attached instructions for changing the names on page 3 of this sales packet and reproduce the corrected page and the rest of this packet along with your own cover letter similar to this one (or just photocopy mine). This now becomes your "master" sales packet. Make at least 500 photocopies and start distributing them to people who want to buy your reports and make a lot of money in their spare time. THIS IS THE OPPORTUNITY YOU'VE DREAMED OF YOUR ENTIRE LIFE! Remember... The only limitation is the number of packets you distribute! Good luck to all of us! A PERSONAL STORY FROM THE ORIGINATOR OF THIS PLAN By the time you have read the enclosed information, looked over the plan and purchased your 4 reports, you should have concluded that such a plan, and one that is legal, could not have been created by an amateur. Let me tell you about myself... I began as an independent small businessman in 1981. Using good business practices, I developed a profitable business for 10 years. Then in 1991 my business began falling off. I was doing the same things that had been previously successful but it just wasn't working anymore. The economy had gone crazy! Recession had replaced the period of economic growth we had been experiencing since 1945. I don't have to tell you what happened to the unemployment rate... Because many of you know by first hand experience that there were more small and corporate businesses downsizing and going into bankruptcy than ever before. The prospects for employment were vanishing. YOU HAVE JUST RECEIVED THE INFORMATION THAT CAN GIVE YOU FINANCIAL FREEDOM FOR THE REST OF YOUR LIFE! Those who knew what they were doing and invested wisely moved up. Like most of us, those who didn't have much to save or invest, were moving down into the ranks of the poor. As the saying goes, the rich get richer and the poor get poorer. Traditional ways of "making money" will never allow you to move up or "GET RICH". Inflation and taxes will see to that! With practically no risk and just a little bit of effort you can have more money in a few months than you have ever dreamed of. I should point out that I will not see a penny of your money or anyone else's who participates in this plan. This one is for you! I've made over 4 million dollars and retired from the plan after having sent out over 16,000 letter packets to sell my reports. I have moved to the rich side of the tracks. Will you be able to say the same in a couple of months? If you only send out one tenth as many packets as I did... You too can be a rich person. PLEASE FOLLOW THE PLAN EXACTLY AS INSTRUCTED. DO NOT CHANGE IT IN ANY WAY, IT WORKS EXCEEDINGLY WELL AS IT IS NOW. Someone in turn may send out thousands of packets and YOUR name will be on every single one of them! Remember, though, the more you send out, the more potential customers you will reach! I've given you the ideas, the information, materials and opportunity to become financially independent. IT'S UP TO YOU NOW! Edward L. Green ...INSTRUCTIONS... FOLLOW THESE STEPS EXACTLY TO ACHIEVE MAXIMUM SALES 1. Order all four reports numbered 1 to 4 on the following page (page 3). Do this by ordering one report from each of the four names listed on the right hand side. For each report, send $5.00 in CASH AND A SELF ADDRESSED, STAMPED ENVELOPE (S.A.S.E.) TO THE PERSON LISTED FOR THAT SPECIFIC REPORT and advise which report you are ordering from that person, (in order to protect from postal theft please put the five dollar bill inside your S.A.S.E. return envelope). You will need all four reports because you will be reprinting them to sell to your customers. Please do not alter the names or their sequence other than instructed in this sales packet. 2. Replace the name and address under REPORT ONE with yours, moving the one that was there down to REPORT TWO. Drop the name under REPORT TWO to REPORT THREE, moving that name to REPORT FOUR. The name and address that was under report four is dropped off the list. Either retype the following page, making the necessary changes, or simply type the names and addresses themselves on labels and place them directly over the old ones. When doing these changes PLEASE make certain that you copy everyone's name and address accurately! 3. Having made the necessary changes on the name list, take this page and the others you've received to your "Quick Copy" shop and have as many copies of each as you can initially afford to print. There is no need to over extend yourself as you can always print more later when the money starts coming in. Of course you may want to consider that there are very good discounts for large printing or photocopying jobs. 4. Send a copy of the entire package (it is most important) to everyone whose name and address you can get a hold of. Then, as your finances allow, mail to anyone and everyone! The best plan of all is to purchase a list of "Hot Names" from a mailing list company. This will give you access to the best name lists in North America. You will find that a good name list will earn you more money than you could have ever imagined. It's a great investment. 5. When the orders start coming in, always provide a same day service and KEEP A RECORD OF YOUR CUSTOMER'S NAMES AND ADDRESSES. THE "MAGIC" OF MULTI-MARKETING $$$$$$$$$$$$$ Let's say you decide to start small just to see how it goes, and we'll assume you and all those involvedonly send out 200 sales packets each. Let's also assume that each mailing receives a 5% response. (By using a good mailing list the response would be much better. Remember also that many people will be sending out thousands of packets instead of just 200!) With a 5% return on your mailing, that's 10 people who participate by sending 200 each. That's a total of 2,000 sales packets from your original mailing! The 5% on 2,000 is 100. When the 100 send out their 200 or 20,000 in total and the response will generate 200,000 and the 5% response will be an incredible 10,000 five dollar bills. Your total income in this example situation will be $50+$500+$5,000+$50,000 = $55,550 in total. All of this from your original 200 sales packets that YOU sent out. Remember, friends, this is assuming that 95 out of every 100 people you mail to do absolutely nothing with this opportunity and trash this offer. Dare to think for a moment what would happen if everyone sent out 1,000 sales packets instead of just 200! Believe me, many people will do just that and more!!! YOU CAN'T GO WRONG WITH THIS BUSINESS OPPORTUNITY. TESTIMONIALS This is my third time to participate in this plan. The first time about four months ago, I was full of doubts. Before it was over, I had received 3,792 orders for a cash income of $18,960. About six weeks ago my wife and I both worked sending out 1000 packets. From that mailing we have already received over $87,000. The next mailing will be 15,000 names. We have quit our jobs and quite soon will be buying a home on the beach and live off the interest from our money. The only way on earth that this plan will work for you is if you do it! For your sake and your family's don't pass up this golden opportunity. Remember, when you order your four reports, send cash! Checks have to clear the bank and create too many delays. Good luck and happy spending! Charles Fairchild, Spokane, WA Before you throw out this packet in the waste basket, as I almost did, take a little time to read it, reread it, and really think about it. Get a pencil and figure out what could happen if YOU participate. Figure out the worst possible reponse, and no matter how you calculate it, you'll make a bundle. About all that could go wrong would be if you forgot to put postage stamps on the packets. (I even checked the Post Office to verify that this plan was legal). It definitely is (refer to Title 18, Section 1302 and 1341 of the postal and lottery code). I just want to pass along my best wishes and encouragement to you. Any doubts you have will vanish when your first orders come in. It works! Paul Johnson, Raleigh, NC This is the only realistic moneymaking offer I've ever received. I participated because this plan truly makes sense. I only sent out 200 packets, but was surprised when the $5 bills started filling my mail box! By the time it tapered off, I had received over 8,000 orders with over $40,000 in cash! Dozens of people have sent warm personal notes too, sharing their good fortune. It's been wonderful! Carl Winslow, Tulsa, OK Not being the gambling type, it took several weeks to make up my mind to participate in this plan. But, conservative that I am, I decided that the initial investment was so little that there was just no way that I wouldn't get enough orders to at least get my money back. Boy was I surprised when I found that my medium-sized post office box was crammed with orders. After that it got so overloaded that I had to start picking up my mail at the window. I'll make more money this year than in any 10 years of my life before. I'm now working with a good list broker in Los Angeles and plan on sending out 10,000 packets this summer. The nice thing about this deal is that it doesn't matter where people live. Any valid name and address is a good prospect. There simply isn't a better investment with a faster return anywhere! Mary Rockland, Lansing, MI A PERSONAL MESSAGE We looked at different plans.. This one's a WINNER! The $20.00 each of us invested is about the cost of a Family snack at the local fast food joint. Do you have any idea what 9,623 five dollar bills look like piled on your kitchen table? We are on our way & we want YOU in with us. Paul & Gary HOW TO PURCHASE THE REPORTS (1) HOW TO MAKE $250,000 THROUGH MULTI-LEVEL SALES This report will give you much needed information to help you in this and other MLM plans. It will show you how you really can make $250,000! Order Report #1 from: Dave Somebody 4630 Somewhere Drive Chilliwack, B.C. Canada V2V 2V2 (2) MAJOR CORPORATIONS AND MULTI-LEVEL SALES From this report you will learn the Money-making secrets of well known Giant Corporations Order Report #2 from: Orville Maybe Suite 666 1313 Morning Glory Lane Penticton, B.C. Canada V2V 2V2 (3) SOURCES OF GOOD MAILING LISTS You have read about the importance of mailing lists. Here is where to find them. Order Report #3 from: Maryanne Beltway 10 Downing St. Vernon, B.C. Canada V1V 1V1 (4) EVALUATING MULTI-LEVEL SALES PLANS Which ones work, which ones don't, and why Order Report #4 from: Martin Ventura Box 69696969 Kamloops, B.C. V2V 2V2 IF YOU DON'T NEED THE MONEY SEND THIS OFFER TO SOMEONE WHO DOES CONCLUSION I am now enjoying an early, secure retirement on the firtune that I made by sending out packets just like this one. In three or four weeks, you too will be earning easy money! Follow the simple steps outlined in this information. They are the key to financial freedom and success. To be financially independent is to be free. Free to make decisions like you never have before. Go into business, get into investments, retire or take a vacation. No longer will the lack of money hold you back. However, very few people will reach financial independence because, when opportunity knocks, they choose to ignore it. It's so much easier to say "NO" than to say "YES" and this is now the question that you must answer, Will you ignore this amazing opportunity... or will you take advantage of it? If you don't think that this is a spectacular opportunity then take time to reread this material. You have indeed missed something. If you have any questions please feel free to write the sender of this information. You'll get a prompt and very informative reply. My method is simple. I sell thousands of people a product for $5.00 that costs me pennies to produce and mail. Everyone in the program makes money for everyone else in the program. If anyone makes money, everyone makes money! I should point out that this program is completely legal! At times you've probably received chain letters asking you to send money but get nothing in return. No product whatsoever! Not only are chain letters illegal, but the risk of someone breaking the chain makes them quite unattractive. This plan has the effect and appeal of a chain letter, but it is legal since you are offering a legitimate product to your people. After they purchase the product from you, they simply produce more and resell the product. It's simply free enterprise. As you have learned from the enclosed information, the product in this plan is a series of four financial and business reports. The information contained in these reports will help you in making your participation in this plan more rewarding, and will be useful to you in other business decisions you make in the years ahead. You are also buying the rights to reprint all of the reports, which will be ordered from you by those to whom you choose to mail this packet. The reports you'll be buying can easily be reproduced at your local printer or copy centre for a cost of approximately 4 cents per page in small quantities or 1,000 or more. A little work at home and a very small financial investment will give you a tremendous return. All that most of us need in life to be successful is just one good break - this is yours! Don't let this chance pass you by! Good Luck with this plan and God Bless You! Edward L. Green YOUR GUARANTEE The checkpoint which GUARANTEES your goal is simple this: you must receive 15 to 20 orders for REPORT ONE!! This is a must!!! If you don't within three weeks, send out more sales packets until you do. Then a couple of weeks later you should receive 100 orders for REPORT TWO. If you don't, send out more letters until you do. Once you have received 100 or more orders for REPORT TWO, you can sit down and relax because you are going to make at least $55,000. Also remember, every time your name is moved down on the list, you are in front of a different report so that you can keep track of your progress by knowing which report people are ordering from you! "IT'S THAT SIMPLE & THAT EASY." ----------------------------------------------------------------------------- Here are the four reports in full text, OCR'ed and spell checked. REPORT #1 HOW TO MAKE $250,000 THROUGH MULTI-LEVEL SALES Henry Ford once said, "I wouldn't care if someone took all my money from me because I know how to make it back. In fact, it would be easier for me to make it now because I have greater knowledge and a better plan than I did the first time." Men like Henry Ford, Andrew Carnegie, John D. Rockefeller and others all had in common a very simple plan for success which they followed religiously. The plan which you are now considering and are going to read more about, can make you more money than you could have ever imagined! A plan so simple that you may not believe that it will work. However, one of the reasons that it does work is because it is so simple! All you will have to do is follow these eight steps to success and you will have a shot at your quarter-million dollar fortune: CAUTION: you must not be tempted to shortcut or very this formula in any way! You must follow these steps to the letter. 1. Use a four step multi-level technique. 2. The product that you offer for sale must sell for $5.00 and must be information that can be reproduced and sold by others. 3. Your initial packets must contain the following: - a personal letter of introduction from the originator of the plan - the necessary instructions to understand the plan - an invitation to participate in the plan - a four level list of REPORTS with the name and addresses from which the reports can be ordered - testimonials by others who have participated in the plan - a conclusion, from the originator, to tie the whole package together 4. When the information is purchased from you, include a brief note, (testimonial), thank-you, etc.. 5. Use stamped envelopes an all your packets, A postage meter can be used, but results seem to suffer somewhat. 6. Get yourself a good mailing list. Do not use a return address, and be sure to make your packets look professional. 7. Send out a minimum of 1000 packets. You can send out fewer but remember you are shooting for $250,000! 8. Above all else, BE NEAT. A rich looking packet means money. REMEMBER: You must follow each step exactly as directed in order to achieve maximum success! Now let's look at the results of your efforts: Assuming the worst possible circumstances, you can expect 2% of the people to respond with an order, That's 20 orders or $100. Unfortunately, about a third of those who respond will never get around to sending any packets at all. I'll never understand how they can pass up this wonderful opportunity, but they foolishly will. This leaves just 13 out of 20 who will send out 1000 packets each. If only 2% of these 13,000 folks respond, that is 260 orders for you at the second level. Again, if only 2/3's of the people participate, 173 will send out 1000 packets each or 173,000. At level three, you'll receive 3,460 orders, or $17,000. Finally, the 2% of those who respond will send out 1000 packets each with your name at level 4. Still allowing for only 2% return, that will be 46,120 orders. This will come to $230,600! Add that to the $100, plus the $1300, plus the $17,300 that you will have already received from the other levels, and your grand total is $249,000! Now friends, let's not forget that we painted a very conservative picture in the above information. We estimate out of every 1,000 packets received, 980 tossed their possible fortune in the trash. We then estimated that 1/3 of those that order will do absolutely nothing with this opportunity. It never ceases to amaze me how many wonderful people would rather choose to do nothing...just because it is easier. Using a good current mailing list will help ensure a response of at least 2%. If you shop around, you'll find that printing costs vary greatly, so that the time to make a few phone calls and get the best possible price. The price of envelopes will vary a little, so I'd do some shopping there also, You can, if your lucky, cut costs if you work somewhere where you have access to printing, envelopes and even mailing lists at a discount. Also, don't overlook the easiest way to improve profits, simply mail out more than 1000 packets. SEND 5000 IF YOU REALLY WANT TO SEE THE CASH FLOW! You are one of the 20 or more who have ordered this series of reports from someone who probably sent out 1,000 or more packets. Will you be one of the seven who do absolutely nothing...or will you be one of those people who shoot for $250,000? If you are one of the wise, whose fortune is just around the corner, take time to re-read this report. Then begin at once! Follow the plan exactly at outlined. If you have any questions, contact the person from whom you ordered the REPORT. The sooner you start, the sooner you'll be heading for the bank with some of you $250,000! REPORT # 2 MAJOR CORPORATIONS AND MULTI-LEVEL SALES How do Exxon, McDonalds, Tupperware, Amway and Avon use multi-level sales? Very profitably! All of the major corporations use the basic multi-level sales plan, pioneered in ancient Greece more than 2000 years ago. Many millions of dollars in profits are earned each year by these giants, providing the wisdom of the multi-level technique, Exxon the manufacturer, and traditional retailer, produce the oil (level one) which is sold to a refinery the jobber (level two). The refined products are sold to a wholesaler (level three), who sells to the retailer (level four), who then sells to the customer. McDonalds buys beef, bread, etc. (level one), which is sold to the International Sales Organization (level two), who sells to the Regional Franchise (level three), who in turn sells to the local outlet (level four), who sells to the customer. Tupperware, Amway and Avon use a network distribution system to market their products. The manufacturer (level one) sells to the corporation (level two) who in turn delivers to the distributor world wide (level three) who then sells to the customer. Comparing network distribution with traditional retailing, you eliminate middlemen, offering a profitable, yet personal business opportunity. The Amway network distribution system allows you to develop a royalty or residual income for long term retirement and for many years after your death, so that your family can maintain its lifestyle, but it takes 6 - 9 months or more depending on your input to start any substantial income. The Edward L. Green program however, allows you to produce short term substantial income within 2 - 3 months but with no long term royalty income. Each of these and many other large companies make their fortunes by using simple multi- level techniques. Different products are involved, but each of these companies have a few common denominators. Each company is expected to follow the plan without deviation. Their secret? A structure that works, discipline,pricing, excellent customer service and aggressive promotion. Anyone in this country, including "YOU & I" can become rich in a relatively short time,just by doing a few basic things: a) find a multi-level plan that is simple, workable and doesn't cost much b) use a four level sales technique. c) be prompt in your business dealings...fill orders quickly and be honest. d) encourage others to participate in your plan..if they make money, you will. if you make money, they will too..everyone wins! On today's market McDonald's franchise (if you can get one) will cost about $50,000. That amount does not include any land, building or equipment. That money is simply your admission ticket to buy into their plan. But you don't have to pay $50,000 (plus a lot of hard work) to be part of a proven successful, multi-level plan. There are a number of simple, workable, multi-level opportunities that you can participate in for $150.00...or even less. Usually the returns you might expect from these correlate to the amount of money and time you invest in them. REPORT 02 PAGE 2 But very few, if any, offer the scale of personal returns that are possible with the Edward L. Green plan for such a low cost to participate. Could you make a half a million dollars personally in less than six months at McDonalds? Exxon? Amway? Avon? They use multi-level sales techniques well, but the main proceeds from the success do not end up in the pocket of the little guys on the front line, who really do the work that makes the whole system operate so successfully. This mailing plan has a better way of rewarding personal effort at the front lines, where you are now. Speaking of effort and rewards, of course, you can also put as much time/ money as you can personally justify into this (Edward L. Green) multi-level mail order plan and thereby increase your returns. The best investment in a plan such as we are doing is in increased mailings. The more letters of invitation you send out, the more money you will make. It's as simple as that. You alone determine how much you spend, the volume of mail you send, and the timing. You are your own boss. The discipline and drive to succeed is internal. Finally, promotion. Don't overlook "word of mouth advertising". Tell everyone you come in contact with about your plan. Encourage them to get involved. Offer to help them if necessary...you will be helping yourself too. (If the thought of in-person promotion bothers you, stay shy and mail to strangers...it will work!) We have taken the best components from successful multi-level corporations (sales structure, good pricing, motivation and promotion) and have emphasized your role in providing the discipline to stick to the proven plan. Your incentive to serve your customers well is the reward that their participation will return to you. All of the ingredients for success are here before you. Will you take advantage of this opportunity and "JUST DO IT"? REPORT 3 SOURCES FOR THE BEST MAILING LISTS There's one thing you must be absolutely certain of to ensure your success with Multi-Level programs. YOU MUST USE FRESH, UNUSED NAMES. Always write to mailing list companies and ask them if they can sell unused names and how much are they. There are thousands of ways to get fresh names. You may buy a good list, use phone books, run ads, put them on cars, etc. Use your imagination! When you buy a mailing list they will add your name and you will start receiving other offers. Some of them will state that your program is no good, and then they in turn will try and sell you their offer. Simply ignore these and don't let them discourage,you. You are using the best program around, anywhere. The truth about mailing lists (facts that no regular list broker would dare tell you): Names rented from a professional list broker can be (and probably are) up to three years old. Old names are unresponsive, disappointing and can be very costly. List brokers charge up to $40 or more for each thousand names, and you can only use them once. You may even have to purchase several thousand names at the start. If the names are not good, you have lost the purchase price and your printing and mailing costs, not to mention your time Lists from individuals and small dealers can be just as old (or older) no matter what their advertisements might say. Many of these mailing lists are sold like an endless chain each buyer stealing the list from the previous seller. Each buyer of the list becomes a seller and no one really knows how old the list is. American Business Lists Inc. Request their catalog and they 5711 S. 86th Cir. will sell unused names. Tell P. O. Box 27347, them you are interested in Omaha, Nebraska 68126 opportunity seekers also. PH. 402-331-7169 Aetna National List Co. Inc Request their catalog and also 570 Northwest Hwy. Suite 13 mention that you are interested Des Plaines, IL 60016 in opportunity seekers. 1-800-621-2392 1-312-296-2010 Write to all mailing list companies in the yellow pages also. Jan Diane Request information on mailing P. O. Box 06803 lists. Ft. Myers, PL 33906 Future Success Lists Request info. D-3, Suite 777 Larchmont Center Mount Holly, NJ 08060 Group One Communications Request info. 2321 N.E. Dixie Highway Jensen Beach, FL 34957 305-334-5205 Venture Request info. P. O. Box 336 Riviera, AZ 86442 REPORT FOUR EVALUATING MULTI-LEVEL SALES PLANS Literally thousands of multi-level sales plans are being used in our world today. In this report, however, we will discuss only those multi-level sales plans that are being conducted through the U.S. mails. There are four important elements to a mail – order multi-level sales plan. 1. The products sold. 2. The levels of the plan. 3. Addressing and posting the mailing. 4. The invitation to participate. Each of these elements will be discussed individually. The product sold is very important. First of all, it must be reasonably priced. You can't expect someone to pay $10.00 for something they can purchase locally for $5.00. Secondly, there must be some incentive to buy the product. In a multi-level plan the only real incentive to buy the product is the opportunity the buyer has to reproduce the product and sell it to others. The best product to offer is information; reports such as this one you are now reading. Everyone who participates in the plan sells the same information to everyone else who participates. Extensive research in mail-order programs has proven this to be the most effective option. Beware of plans that have a company named in the plan who wants to provide some type of service, such as printing, mailing, etc. Usually, these companies want to sell their service more than they want to make the plan successful for all of the participants. Exhaustive research has shown that the plan should be a four-level plan. Fewer than four levels fails to allow enough people to participate. More than four levels causes the plan to be too lengthy. The best plans also allow for each participant to collect money at each of the four levels. With four levels, each person involved knows where his/her name is at all times as well as how many people are participating. Addressing and postage have also been the subject of much research. Studies have shown that as much as 70% of all "bulk rate" mail is never opened! First Class is the ONLY mail to use in your multi-level plan. Studies also indicate that 50% of all mail (first class included) sent with a "mailing label" on it will remain unopened. For best results, address all mailings by hand...using RED INK. No one knows for sure why red ink works better than other colours... but it does. Use red ink. The invitation to participate is included in the initial letter that, you send out. Everything we've learned tells us that the letter packet you send out should contain four pages (in this order): 1) A hand-written testimonial 2) Typewritten testimonials 3) An invitation to participate as well as the names on the four levels 4) A letter from/about the originator of the plan. When the reports are purchased, another hand-written note should accompany the order. FIND A MULTI-LEVEL PLAN THAT MEETS THESE REQUIREMENTS, AND YOUR CHANCES FOR SUCCESS WILL 8E VERY GOOD!